NEWS & EVENTS

2014 Hokies vs. Hoos Food Fight

02/03/2014 - 02/16/2014 • Richmond Area Martin’s Stores

The annual Hokies vs. ‘Hoos "Food Fight" capitalizes on the intense rivalry between Virginia Tech and UVA alumni and fans by encouraging donations during a time of year when they typically decline after the holidays.

This year’s competition will be held at all Richmond-area Martin’s supermarkets during the week of the big U.Va. vs. Virginia Tech basketball showdown on February 3rd. Donation bins will be set up inside all Richmond-area MARTIN’S stores from February 3rd through February 16th. Martin’s will also give customers the opportunity to make monetary donations at the registers this year.

Nine years of the friendly, but fierce, rivalry between Virginia Tech and the University of Virginia has yielded food and funds for more than 374,000 meals for our hungry neighbors in Central Virginia through the annual “Hokies vs. ‘Hoos” food drive. After nine years of this lively contest, the Wahoos hold a slight edge, with five wins to the Hokies’ four wins. Will the Hokies tie it up in 2014, or will the ‘Hoos continue their winning streak?

 

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working together to feed more